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Vacation Home Hotspots: Where Are Occupancy Rates Soaring? - A Data-Driven Analysis

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19 May 2025

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vacation rentals
occupancy rates
real estate investment
ADR
ROI
property management
Seattle
Denver
Tampa

Vacation Home Hotspots: Where Are Occupancy Rates Soaring?

The vacation rental market is booming, and understanding occupancy rates and Average Daily Rates (ADR) is crucial for property owners. This data-driven analysis explores cities with the highest vacation property occupancy rates, revealing potentially lucrative locations for investment.

Occupancy Rate Leaders

Occupancy rate is a key indicator of demand. Let's examine which cities are leading the pack. According to our data, Seattle, TX boasts an impressive occupancy rate of 85%. This suggests a high demand for vacation rentals in this area. In comparison, Austin, OR also shows a strong performance with an occupancy rate of 88%. These high occupancy rates translate to consistent revenue streams for property owners.

Seattle, FL also demonstrates a strong occupancy rate of 82%, further highlighting the appeal of this city for vacationers. This contrasts with cities like Atlanta, WA, which has a lower occupancy rate of 61%, indicating potentially lower demand or higher competition.

Average Daily Rate (ADR) Analysis

While occupancy rates are important, the Average Daily Rate (ADR) determines the revenue generated per occupied night. Denver, AZ leads with an ADR of $352. This indicates that while occupancy might not be the highest, property owners are able to command premium prices. In contrast, Raleigh, CA has a significantly lower ADR of $113, suggesting a more budget-friendly vacation rental market.

Comparing ADRs further, we see that San Antonio, CA has an ADR of $315, while Dallas, GA has a much lower ADR of $105. This significant difference highlights the varying price points across different vacation rental markets.

ROI and Cap Rate Considerations

Beyond occupancy and ADR, Return on Investment (ROI) and Capitalization Rate (Cap Rate) are crucial for evaluating investment potential. While specific median prices, homes sold, inventory, and days on market are not available in this dataset, we can still analyze the provided ROI and Cap Rate figures.

Tampa, GA shows a strong estimated ROI of 19.52%, making it an attractive option for investors. Similarly, Atlanta, WA boasts an estimated ROI of 19.83%. These high ROI figures suggest strong profitability potential in these markets.

City-by-City Comparison

Let's delve deeper into a city-by-city comparison:

Denver vs. Seattle

Comparing Denver, AZ and Seattle, TX, we see distinct differences. Denver has an ADR of $352 and an occupancy rate of 75%, while Seattle has an ADR of $237 and a higher occupancy rate of 85%. This suggests that Denver properties can charge more per night, but Seattle properties are occupied more frequently.

Tampa vs. Raleigh

Tampa, GA and Raleigh, CA present another interesting comparison. Tampa has an ADR of $290 and an occupancy rate of 64%, while Raleigh has a significantly lower ADR of $113 and the same occupancy rate of 64%. This indicates that Tampa properties generate significantly more revenue per occupied night.

Austin vs. Charlotte

Comparing Austin, TX and Charlotte, OR, we observe that Austin has an ADR of $289 and an occupancy rate of 61%, while Charlotte has an ADR of $135 and an occupancy rate of 63%. While Charlotte has a slightly higher occupancy, Austin's higher ADR likely results in greater overall revenue.

Data Visualization

To better visualize these trends, consider the following charts:

Chart 1: Occupancy Rates by City

[Insert Chart Here: Bar chart showing occupancy rates for each city, highlighting Seattle, TX and Austin, OR as leaders.]

Chart 2: Average Daily Rates (ADR) by City

[Insert Chart Here: Bar chart showing ADR for each city, highlighting Denver, AZ as the leader.]

Chart 3: ROI by City

[Insert Chart Here: Bar chart showing ROI for each city, highlighting Tampa, GA and Atlanta, WA as leaders.]

Conclusion

Choosing the right location for a vacation rental property requires careful consideration of various factors. While cities like Seattle, TX and Austin, OR boast high occupancy rates, Denver, AZ commands a premium ADR. Investors should weigh these factors, along with ROI and Cap Rate, to make informed decisions. Further research into local market conditions, property management costs, and potential rental income is essential for maximizing returns in the vacation rental market.

Remember to always consult with real estate professionals and conduct thorough due diligence before making any investment decisions.


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Explore cities with soaring vacation property occupancy rates. Data-driven analysis of ADR, ROI, and occupancy in Seattle, Denver, Tampa, and more.

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