At Pulsereal, we deeply value your privacy and are committed to safeguarding your personal and financial information. This Privacy Policy explains in detail how we collect, use, store, and share your data when you access our platform, including our websites, subdomains, and mobile applications (collectively, the “Services”). Whether you are a trial user, a free user, or a subscriber, by using our Services you agree to the terms set forth in this Privacy Policy.

1. Information We Collect

Pulsereal collects information to provide you with comprehensive real estate investment insights and to enhance your user experience. The information we collect falls into several broad categories:

• When you voluntarily provide data to us, such as when registering an account, subscribing to our services, or contacting our customer support, we collect personal information including your name, email address, telephone number, and payment details. This information is essential for creating and managing your account, processing your subscription, and ensuring secure transactions.
• We also automatically collect non-personal data as you interact with our platform. This includes technical details such as your IP address, browser type, operating system, and device information, as well as usage statistics like the pages you visit and the time spent on those pages. We utilize cookies, web beacons, and other tracking technologies to gather this information, which enables us to analyze trends, administer the site, and improve our services.
• In addition, we obtain property-related data from public records and third-party sources. This data, which includes addresses, estimated valuations, historical market trends, and other real estate metrics, is provided solely for informational purposes and to support our investment analytics and market insights.

2. How We Use Your Information

The information collected by Pulsereal is used to enhance our services and provide you with personalized, actionable insights. We use your data for the following purposes:

• We use personal information to create and maintain your account, process your subscriptions and payments, and communicate with you about your account and our services. This includes sending you important notifications, product updates, promotional offers, and industry news relevant to your interests.
• The non-personal data we collect is used to monitor and analyze platform performance, optimize user experience, and improve our AI-driven investment models. By aggregating and anonymizing data, we can track overall user behavior and trends, which helps us enhance our analytical tools and refine our property recommendations.
• Information regarding your investment preferences, search history, and interaction with our platform is used to tailor content and provide customized market insights. This allows us to present you with property suggestions and market data that align with your specific interests and investment goals.
• For trial and free usage accounts, the data collected is used to monitor usage patterns, evaluate platform performance, and demonstrate the value of our premium features. Should you choose to upgrade to a paid subscription, your ongoing usage data will be used to continuously refine and personalize the services you receive, ensuring that you have access to the most relevant and up-to-date investment insights.

3. Data Storage, Security, and Retention

Pulsereal takes your data security seriously and employs industry-standard measures to protect your information. Your data is stored on secure, cloud-based servers that utilize robust encryption protocols, firewalls, and access controls to prevent unauthorized access, alteration, or loss. We encrypt sensitive data both in transit and at rest, particularly financial information and payment details, which are processed through secure, trusted third-party payment gateways.

We limit access to your personal data to employees, contractors, and agents who need to know that information to operate, develop, or improve our services. Regular security audits and updates to our infrastructure help us ensure that our data protection practices meet or exceed industry standards.

Your data is retained for as long as necessary to fulfill the purposes described in this Privacy Policy. For active user accounts, data is maintained for the duration of your subscription or account activity. For trial and free accounts, if you do not upgrade to a paid plan, your data may be retained for a specific period before being securely deleted. Financial and transactional records are kept in accordance with applicable legal and regulatory requirements. When data is no longer required, we either delete it or anonymize it, so that it can no longer be associated with you.

4. Data Sharing and Third-Party Access

Pulsereal does not sell or rent your personal information to third parties. We may share your data with trusted service providers and partners who assist in operating our platform, processing payments, analyzing data, or providing customer support. All third parties with whom we share data are contractually bound to protect your information and use it solely for the purposes for which it was provided.

In certain circumstances, we may be required to disclose your information in response to lawful requests by public authorities, such as court orders, or as necessary to protect our rights, property, or safety, or that of our users. Aggregated and anonymized data, which does not identify you individually, may be shared with industry analysts, researchers, or business partners to enhance our services and improve market insights.

5. Cookies, Tracking Technologies, and Personalized Advertising

Pulsereal uses cookies and similar technologies to improve your experience and gather information about how you use our Services. These technologies allow us to remember your preferences, track usage patterns, and deliver personalized content and advertisements. Our cookie policy provides additional details on the types of cookies we use and how you can manage them through your browser settings.

We also employ third-party analytics tools, such as Google Analytics, to monitor website performance and user interactions. These tools help us optimize our platform but do not typically collect personally identifiable information unless explicitly provided by you. In addition, targeted advertising technologies may be used to deliver personalized ads on our platform and elsewhere, based on your browsing behavior and preferences. You have the option to opt out of certain types of tracking and personalized advertising by adjusting your device or browser settings.

6. Your Privacy Rights and Choices

We are committed to giving you control over your personal information. You have the right to access, correct, or delete your data and to opt out of marketing communications. You can manage your personal data and preferences directly through your account settings. If you wish to exercise your rights, such as requesting data deletion or accessing the information we hold about you, please contact our support team.

In some cases, we may be required by law to retain certain information, even if you request deletion. This data will be securely stored and used solely for legal compliance, fraud prevention, or essential business operations.

7. Subscription, Trial, and Free Usage Terms

Pulsereal offers a range of usage plans, including free trials and subscription-based services. When you sign up for a free trial, you are given access to a limited set of features for a predetermined period, enabling you to experience the value of our platform. At the end of the trial period, access to premium features will be restricted unless you upgrade to a paid subscription.

Our paid subscriptions provide full access to advanced data analytics, real-time market insights, and comprehensive investment tools. Users are responsible for providing accurate billing information and ensuring that their subscription remains active by maintaining current payment details. In the event of cancellation, you will continue to have access to the paid features until the end of your current billing cycle, and any refunds will be processed in accordance with our refund policy. Additionally, we reserve the right to suspend or terminate accounts if we detect fraudulent activities, misuse, or a violation of our terms and conditions.

8. Changes to This Privacy Policy

Pulsereal reserves the right to update or modify this Privacy Policy as needed, whether to comply with new legal requirements, implement new features, or improve our data protection practices. We will notify you of significant changes via our website or through email. Your continued use of our Services after such updates signifies your acceptance of the revised policy. We encourage you to review this policy periodically to stay informed about our privacy practices.

9. Contact Information

If you have any questions, concerns, or requests regarding your privacy or this Privacy Policy, please contact us at [email protected]. Our dedicated support team is here to help you with any inquiries and to ensure that your data is handled securely and responsibly.

By using Pulsereal, you confirm that you have read and understood this Privacy Policy and agree to the collection, use, storage, and sharing of your information as described above.

Breach Response

In the event of a data breach, affected users will be notified within 72 hours.

Support and Contact

For queries or concerns regarding these terms or privacy practices, contact us:

• Email: [email protected]

Updates to This Policy

Significant updates to the Terms of Service or Privacy Policy will be communicated through the platform or email notifications.