The Short-Term Rental Sweet Spot: Balancing ADR and Occupancy for Maximum ROI
When it comes to short-term rentals, finding the right balance between Average Daily Rate (ADR) and occupancy rates is crucial for maximizing return on investment (ROI). In this analysis, we will explore the optimal short-term rental strategy in cities with high demand, balancing ADR and occupancy rates for maximum ROI.
Let's start with a comparison of ADR in various cities. Bay City, TX has an ADR of $136.83, while Mulberry, SC boasts an ADR of $529. Meanwhile, Solana, FL has an ADR of $290.31, and Robinhood, MS has an ADR of $105. Ocala Estates, FL has an ADR of $182, Ventura, IA has an ADR of $375, Benton Heights, MI has an ADR of $118.75, and Riviera Beach, FL has an ADR of $858. Long Hill, CT has an ADR of $160, and Beverly Beach, FL has an ADR of $552.5.
Now, let's take a look at occupancy rates in these cities. Bay City, TX has an occupancy rate of 39.5%, while Mulberry, SC has an occupancy rate of 30%. Solana, FL has an occupancy rate of 45.92%, and Robinhood, MS has an occupancy rate of 53%. Ocala Estates, FL has an occupancy rate of 75%, Ventura, IA has an occupancy rate of 27%, Benton Heights, MI has an occupancy rate of 25%, and Riviera Beach, FL has an occupancy rate of 90%. Long Hill, CT has an occupancy rate of 45%, and Beverly Beach, FL has an occupancy rate of 80%. For more detailed information, check out our short term analysis.
As we can see, the optimal short-term rental strategy in each city is unique and depends on various factors, including ADR and occupancy rates. By analyzing the data, we can identify the sweet spot for each city, where the balance between ADR and occupancy rates is maximized.
For example, in Bay City, TX, the sweet spot is around an ADR of $136.83 and an occupancy rate of 39.5%. This means that hosts in Bay City, TX can maximize their ROI by setting their ADR to $136.83 and aiming for an occupancy rate of 39.5%.
In contrast, in Mulberry, SC, the sweet spot is around an ADR of $529 and an occupancy rate of 30%. This means that hosts in Mulberry, SC can maximize their ROI by setting their ADR to $529 and aiming for an occupancy rate of 30%. For more detailed information, check out our short term analysis.
To find the sweet spot in each city, we can use the following formula: (ADR x Occupancy Rate) / 100. By plugging in the values for each city, we can calculate the sweet spot for each location.
For example, in Bay City, TX, the sweet spot is (136.83 x 39.5) / 100 = 54.05. This means that hosts in Bay City, TX can maximize their ROI by setting their ADR to $136.83 and aiming for an occupancy rate of 39.5%.
Similarly, in Mulberry, SC, the sweet spot is (529 x 30) / 100 = 158.7. This means that hosts in Mulberry, SC can maximize their ROI by setting their ADR to $529 and aiming for an occupancy rate of 30%. For more detailed information, check out our short term analysis.
By analyzing the data and using this formula, we can identify the sweet spot for each city and maximize ROI for short-term rental hosts.
For more information on short-term rental trends and analysis, check out our related posts on the evolving short-term rental market in Utah and short-term rental market outlook for 2025.
