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Unlocking the ADR Advantage: A Deep Dive into High Daily Rates in Short-Term Rentals

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10 Jul 2025

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Unlocking the ADR Advantage: A Deep Dive into High Daily Rates in Short-Term Rentals

The short-term rental market is a dynamic landscape where savvy investors and travelers alike seek opportunities for high returns and unique experiences. One of the key metrics to watch is the Average Daily Rate (ADR), which reflects the average rental income generated per occupied night. This article delves into cities boasting impressive ADRs, offering insights into what makes them attractive and how to leverage this data for informed decisions. For a broader short term analysis, consider exploring future growth projections.

The ADR Elite: Cities Commanding Top Dollar

Let's explore some of the cities leading the charge in high ADRs. Woody Creek, CO, stands out with an impressive ADR of $3000. This exclusive destination caters to a high-end clientele seeking luxury and privacy. In contrast, Wright City, MO, showcases a different dynamic with an ADR of $1850. While significantly lower than Woody Creek, it still represents a strong daily rate, especially considering its occupancy rate of 10%.

Further west, Oakley, UT, presents an ADR of $1621, while Daniel, UT, boasts an ADR of $1528. Alta, UT, rounds out the top contenders with an ADR of $1317.13. These Utah destinations highlight the appeal of mountain resorts and outdoor recreation.

ADR vs. Occupancy: A Balancing Act

While a high ADR is desirable, it's crucial to consider occupancy rates. Woody Creek, CO, with its $3000 ADR, has an occupancy rate of 23%. This suggests a highly exclusive market where demand may be limited. On the other hand, Alta, UT, showcases a significantly higher occupancy rate of 80.84%, indicating strong demand despite a lower ADR of $1317.13. Daniel, UT, has an ADR of $1528 and an occupancy of 37%.

Wright City, MO, presents an interesting case with an ADR of $1850 but a lower occupancy rate of 10%. This could indicate potential for growth if occupancy can be increased through targeted marketing or improved property management. Understanding these dynamics is crucial for making informed investment decisions. For more on cities short analysis, see how short-term rentals are performing against hotels.

Beyond the Mountains: ADR Hotspots in Unexpected Places

The ADR advantage isn't limited to mountain resorts. Bay City, TX, emerges as a surprising contender with an ADR of $136.83 and an occupancy of 39.5%. While the ADR is lower compared to the mountain destinations, its impressive ROI of 1379.81% makes it a compelling market. Similarly, Mulberry, SC, boasts an ADR of $529 and an occupancy of 30%, resulting in a ROI of 512.29%.

Solana, FL, showcases an ADR of $290.31 with an occupancy rate of 45.92%, while Robinhood, MS, presents an ADR of $105 and an occupancy of 53%. Ocala Estates, FL, has an ADR of $182 and a high occupancy of 75%. Ventura, IA, has an ADR of $375 and an occupancy of 27%. Benton Heights, MI, has an ADR of $118.75 and an occupancy of 25%. Riviera Beach, FL, has an ADR of $858 and a very high occupancy of 90%. Long Hill, CT, has an ADR of $160 and an occupancy of 45%. Beverly Beach, FL, has an ADR of $552.5 and a high occupancy of 80%. These diverse locations demonstrate that opportunities for high ADRs and strong returns exist across various regions and property types.

Analyzing the Data: Key Takeaways

Several key takeaways emerge from this analysis:

  • High ADR Doesn't Always Mean High ROI: Woody Creek, CO, exemplifies this. While its ADR of $3000 is the highest, its occupancy rate of 23% and ROI of 1.06% suggest that high rates alone don't guarantee profitability.
  • Occupancy is Crucial: Alta, UT, with its 80.84% occupancy rate, demonstrates the importance of consistent demand. Even with a lower ADR of $1317.13, high occupancy can drive substantial revenue.
  • Unexpected Markets Can Offer High Returns: Bay City, TX, with its ADR of $136.83 and ROI of 1379.81%, highlights the potential for profitability in overlooked locations.

Data-Driven Decision Making

Understanding ADR and occupancy rates is essential for making informed decisions in the short-term rental market. Investors should carefully analyze these metrics, along with other factors such as property expenses, local regulations, and target audience, to identify opportunities that align with their investment goals. Travelers can use ADR data to find destinations that offer the best value for their budget and desired experience.

The Utah Short-Term Rental Market

The state of Utah has several cities with high ADRs. For example, Alta, UT, has an ADR of $1317.13 and an occupancy of 80.84%. Daniel, UT, has an ADR of $1528 and an occupancy of 37%. Oakley, UT, has an ADR of $1621 and an occupancy of 13.5%. For more information on short term analysis, see how the market is evolving in Utah.

Conclusion

The ADR advantage is a powerful tool for both investors and travelers in the short-term rental market. By carefully analyzing ADR and occupancy rates, along with other relevant data, individuals can make informed decisions that maximize returns and enhance their travel experiences. Whether you're seeking luxury in Woody Creek, CO, or exploring the potential of Bay City, TX, understanding the ADR advantage is key to unlocking success in this dynamic market. For more short term analysis, see how regulations compare to hotel licensing.


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Discover cities with the highest short-term rental ADRs. Analysis of Woody Creek, CO, Wright City, MO, and more. Occupancy and ROI insights.

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