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STR Occupancy Optimization: Unveiling Zip Codes with the Highest Booking Rates

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17 Jun 2025

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short-term rentals
occupancy rates
real estate
market analysis
data-driven insights

STR Occupancy Optimization: Unlocking the Secrets of High-Performing Zip Codes

In the world of short-term rentals, occupancy rates are the ultimate metric for success. With the right strategies, property owners and investors can maximize their returns and stay ahead of the competition. In this article, we'll delve into the latest data to uncover the zip codes with the highest booking rates and explore what makes them tick.

Median Prices and Inventory: A Tale of Two Cities

Let's start by comparing two cities with vastly different median prices: New York, NY, and Los Angeles, CA. With a median sale price of $825,000, New York stands out as a premium market. In contrast, Los Angeles boasts a more affordable median price of $736,000. But what about their inventory levels? New York has a whopping 14,259 homes available, while Los Angeles has a mere 231.

As we can see, New York's higher median price is offset by its larger inventory, resulting in a similar number of homes sold (2,381 vs. 78). However, Los Angeles' shorter days on market (43 days vs. 74) indicate a more dynamic market. The highest occupancy analysis reveals that Los Angeles is a hot market, with many properties changing hands quickly.

Homes Sold and Inventory: A Closer Look

But what about other cities? Let's take a closer look at Chicago, IL, and Houston, TX, which have median prices of $400,000 and $355,000, respectively. Chicago boasts 1,134 homes sold, while Houston has a significantly higher inventory of 7,997. However, Houston's longer days on market (47 days vs. 48) suggest a more sluggish market.

San Antonio, TX, with a median price of $189,000, has a low number of homes sold (25) but a relatively short days on market (79 days). San Diego, CA, with a median price of $656,542, has a moderate number of homes sold (255) and a short days on market (30 days).

When it comes to inventory, San Jose, CA, has a mere 198 homes available, resulting in a relatively short days on market (23 days). In contrast, Dallas, TX, has an inventory of 1,042, leading to a longer days on market (58 days).

The Luxury Market: A Look at Ultra-Premium Zip Codes

Now, let's shift our focus to the luxury market, which includes zip codes like Sturgis, SD, and Indian Creek, FL. Sturgis boasts a median sale price of $369,375,000, while Indian Creek has a staggering median sale price of $79,000,000. With only one home sold in each zip code, these ultra-premium markets are clearly exclusive.

However, Indian Creek's inventory is remarkably low (N/A), with a median days on market of 141. In contrast, Sturgis has a relatively long days on market of 200. The zip codes analysis reveals that Sturgis is a unique market with a mix of factors influencing its performance.

Key Takeaways and Future Outlook

As we've seen, the data reveals a complex interplay of factors influencing STR occupancy rates. From median prices and inventory to homes sold and days on market, each metric offers valuable insights into a zip code's performance.

By analyzing these data points, property owners and investors can make informed decisions about their investments and stay ahead of the competition. For a deeper dive into the world of STR occupancy rates, be sure to check out our highest rates analysis and occupancy rates analysis.

Conclusion

In conclusion, STR occupancy rates are a critical metric for property owners and investors. By analyzing data from various cities and zip codes, we've uncovered the secrets behind high-performing markets and identified areas for improvement. Whether you're a seasoned pro or just starting out, this data-driven approach will help you make informed decisions and maximize your returns.

So, what are you waiting for? Start optimizing your STR occupancy rates today and join the ranks of successful property owners and investors!


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A data-driven analysis of STR occupancy rates, revealing the secrets behind high-performing markets and areas for improvement.

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