ADR Champions: Where Nightly Rates Are Fueling Luxury Short-Term Rentals

The short-term rental market is heating up, with luxury properties drawing in high-adventure travelers and business professionals alike. But which cities are leading the charge? Let's dive into the data and find out.

Top Cities by Average Daily Rate (ADR)

According to our data, the top cities for luxury short-term rentals are:

• Woody Creek, CO: $3000 ADR, 23% occupancy, 1.06% ROI
• Wright City, MO: $1850 ADR, 10% occupancy, 14.28% ROI
• Oakley, UT: $1621 ADR, 13.5% occupancy, -0.5% ROI
• Daniel, UT: $1528 ADR, 37% occupancy, 19.86% ROI
• Alta, UT: $1317.13 ADR, 80.84% occupancy, 11.11% ROI
• Napeague, NY: $1223.33 ADR, 14.83% occupancy, 3.87% ROI
• Soquel, CA: $1220 ADR, 7% occupancy, -0.82% ROI
• Paradise Valley, AZ: $1056.75 ADR, 63.53% occupancy, 1.71% ROI
• Ross, CA: $1050 ADR, 27.5% occupancy, -0.42% ROI
• Park City, UT: $1040.7 ADR, 71.9% occupancy, 4.93% ROI
• Bay City, TX: $136.83 ADR, 39.5% occupancy, 1379.81% ROI
• Mulberry, SC: $529 ADR, 30% occupancy, 512.29% ROI
• Solana, FL: $290.31 ADR, 45.92% occupancy, 136.83% ROI
• Riviera Beach, FL: $858 ADR, 90% occupancy, 72.56% ROI

As we can see, the top cities for luxury short-term rentals are largely concentrated in the western United States, with a mix of urban and natural settings. The highest ADR is in Woody Creek, CO, with a rate of $3000. This is followed closely by Wright City, MO, with an ADR of $1850. For more detailed information, check out our short term analysis.

Occupancy Rates

Occupancy rates play a crucial role in determining the profitability of a short-term rental. Let's take a look at the occupancy rates for these top cities:

• Woody Creek, CO: 23%
• Wright City, MO: 10%
• Oakley, UT: 13.5%
• Daniel, UT: 37%
• Alta, UT: 80.84%
• Napeague, NY: 14.83%
• Soquel, CA: 7%
• Paradise Valley, AZ: 63.53%
• Ross, CA: 27.5%
• Park City, UT: 71.9%
• Bay City, TX: 39.5%
• Mulberry, SC: 30%
• Solana, FL: 45.92%
• Riviera Beach, FL: 90%

The highest occupancy rate is in Alta, UT, with a rate of 80.84%. This is closely followed by Paradise Valley, AZ, with an occupancy rate of 63.53% For more detailed information, check out our short term analysis.

The ROI Factor

The return on investment (ROI) is another crucial metric to consider when evaluating short-term rental properties. Let's take a look at the ROI for our top cities:

• Woody Creek, CO: 1.06%
• Wright City, MO: 14.28%
• Oakley, UT: -0.5%
• Daniel, UT: 19.86%
• Alta, UT: 11.11%
• Napeague, NY: 3.87%
• Soquel, CA: -0.82%
• Paradise Valley, AZ: 1.71%
• Ross, CA: -0.42%
• Park City, UT: 4.93%
• Bay City, TX: 1379.81%
• Mulberry, SC: 512.29%
• Solana, FL: 136.83%
• Riviera Beach, FL: 72.56%

The highest ROI is in Bay City, TX, with a rate of 1379.81%. This is followed closely by Mulberry, SC, with an ROI of 512.29% For more detailed information, check out our short term analysis.

For more information on short-term rental market trends, be sure to check out our article on The Rise of Boutique Short-Term Rentals: Competing with Luxury Hotels, which explores the growing trend of luxury short-term rentals and how they're changing the hospitality industry.

Additionally, our article on Short-Term Rental Market Outlook: Which Cities Are Poised for Growth in 2025 examines the short-term rental market and identifies the cities that are likely to see the most growth in the coming years.