San Marcos, TX real estate snapshot: Pulse Score 51.26097444738875, cap rate 2%, median price $277,000. Below: live market insights, demographics, crime overview, investment hotspots, and nearby areas.
The housing market in San Marcos continues to see strong price appreciation, with values up 28.8% compared to last year. Home prices have decreased 21.3% in the past month. With 63 active listings, inventory is 66% higher than seasonal norms. Homes are now taking an average of 102 days to sell, significantly longer than the 41 days typical for this market. A significant 38.1% of listings experienced price reductions, indicating sellers may be adjusting to market realities. Approximately 22.2% of homes sold above list price, indicating some competitive segments within the market. Affordability remains a significant challenge in the San Marcos market with the affordability index at 37.8. Current trends suggest further price adjustments may occur as the market continues to favor buyers.
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The Pulse Score combines property value appreciation, rental income potential, market liquidity, demographic trends, and crime/safety signals into a single 0–100 grade. Higher scores indicate stronger investor fundamentals.
Investment quality depends on your goals. Use the cap rate, investor-friendly score, demographic insights, and crime data on this page to evaluate San Marcos, TX for buy-and-hold, fix-and-flip, or short-term rental strategies.
Our analysis combines public datasets (US Census Bureau, FBI Uniform Crime Reporting, HUD, BLS) with proprietary short-term rental performance and active MLS feeds, refreshed on a regular cadence.
Use the “Related analysis” section on this page to jump to the dedicated crime report, school ratings, and state-level short-term rental market analysis for San Marcos, TX.
PulseReal’s analysis is built on top of these public, authoritative datasets.
Official UCR crime statistics by state and agency from the FBI.
Population, demographics, housing, and income data from the US Census Bureau.
Encyclopedic overview of the city, history, and notable landmarks.
Housing affordability, fair-market rents, and market reports from HUD.
Local unemployment and employment data from the Bureau of Labor Statistics.
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